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Social Equity in Cannabis: Challenges and Solutions w/ BIPOCann

Summary

Join us for an insightful episode of Marketing That POPs, featuring Ernest Toney, the visionary founder of BIPOCann. In this episode, Ernest dives deep into the critical topic of social equity in the cannabis industry. Learn about the innovative initiatives and impactful strategies BIPOCann employs to bridge the gap and promote audience engagement. Additionally, discover how to avoid common content marketing mistakes to ensure success in your campaigns.

 

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Key Takeaways
  • BIPOCann helps to support efforts to propel minority entrepreneurs and professionals forward in the economic future of the cannabis industry. I am running a few minutes late; my previous meeting is running over.
  • Owner Ernest Toney leads the strategic efforts to improve equitable representation for BIPOC entrepreneurs and business owners 

  • Cannabis is one of the most tightly regulated 

Debunked: What's one thing people get wrong about the cannabis industry? It's not as easy as one might think to have a successful cannabis business. 

Resources

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