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pop culture: The April Marketing Trends recap you need to read





Explore the latest marketing trends and highlights in pop culture news from the month of April in this must-read recap. From record-breaking records to TV series that took us by storm, this trending pop news is sure to captivate. Discover our top picks for April's unforgettable entertainment news today and POP culture moments.

1. Taylor Swift's New Album

We wouldn't be able to talk about the month of April without talking about the pop culture news surrounding The Tortured Poets Department. Taylor Swift's highly anticipated new album was released in April, and per usual, the swifties ate it up. Titled 'The Tortured Poets Department', the album features Post Malone and Florence + the Machine. With a melancholic melody throughout the album, it showcases Swift's storytelling abilities and introspective lyrics topping the charts once again.

Breaking global records with 1.76 billion streams. Breaking the previous record of 1.16 billion streams (also set by Taylor) during the Album Midnights.

The Tortrued Poets Department (Business Version)

Hundreds of companies and influencer marketers took on this global phenomenon by creating their own takes on the Tortured Poets' Department. Tums, known for their heartburn and indigestion aid took their stab at 'The Tortured Poets Department' with their version of the album being The Tortured Tummies Department.

Tikes joined the bandwagon with their version.  Showcasing their Tikes Cozy Coupe with the caption "Now streaming in all backyards". We even took a shot at it with The Tortured Marketing Department.  Accompanied by the songs we can most relate to. 

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2. Jojo Siwa Karma Cringe

JoJo Siwa, the once-tween sensation known for her bubbly personality, colorful style, ponytail, and bows, decided to undergo a dramatic rebrand in April. 

The song Karma, which was released on April 5th, sparked a lot of conversation in the pop culture news due to its failed attempt. Even though her efforts to rebrand herself gained widespread attention online, JoJo Siwa’s rebrand did not go as well as she may have expected. Despite her initial anticipation of widespread support, Siwa faced a wave of controversy stemming from various statements she made during interviews. These remarks started debates and discussions across social media platforms, trending in pop news.

She began to talk in a deep voice as part of her rebrand and said it had to do with the fact that she only has one vocal cord. In interviews, she stated that no one in her generation has made that dramatic change. The interviewer clearly stifles a laugh, knowing that's not the case.

 During the premiere, dressed in a black jeweled outfit with a Kiss makeup look, many people compared her look to Gene Simons. Siwa then goes in to state that she doesn't know who that is or who any of the comparisons are. We think the reason she thinks she's the first to make a dramatic change is because she is unaware of the changes made before her. 

On top of this, Siwa stated before the release that she worked really hard on this song, when, in fact the song was already written. She just recorded and released it. 

This topic along with the audio continues to trend. SNL even jumped on the JoJo Siwa Karma train airing this skit, highlighting the latest entertainment news today.

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3. Baby Reindeer - Series taking over Netflix by storm

If you're looking for a gripping series with multiple unexpected turns to binge-watch, 'Baby Reindeer' is the one to add to your list. This Netflix original series has been taking viewers by storm. 

The series follows the real-life story of a Scottish lad named Donny. In the midst of his dead-end job, he begins to get stalked by a serial stalker. As the plot unfolds, viewers are taken on a thrilling ride filled with suspense, unexpected twists, and complex character dynamics.

With its binge-worthy nature and strong storytelling, 'Baby Reindeer' is definitely worth checking out if you're a fan of psychological thrillers and pop culture news.

This show was an example of the power of free marketing using social media. Baby Reindeer took over user-generated content online. So many people were talking about this show on social platforms that it quickly rose  to Netflix's top shows simply through word of mouth.

The success of "Baby Reindeer" stands as a testament to the influence of social media as a tool for organic marketing. The buzz surrounding "Baby Reindeer" reached so huge that it organically rose to Netflix’s top-watched shows. "Baby Reindeer" proves that the compelling relationship between free content, social platforms, and audiences are sometimes more successful than paid ads, making it a trending pop news and entertainment news today phenomenon.

4. Trending Audio

In the world of audio content and reels, several trends emerged in April. We could go on forever when talking about the trending audios from this month alone. To keep things short, we will stick to three trends that stuck out to us and are yet to go out of style. The audios cater to a wide range of interests from hobbys to businesses, these are marketing trends you can utilize on your socials. 

Coming out at the end of March, Too Sweet by Hoizer took top place for trending audios of April. You can utilize this audio by posting a before and after project. Once the beet drops, show your finished product

This audio, created by a Chic-fil-A worker, took off due to its out-of-pocket content. Since the original video, thousands of people have remade it using her sound. 

The video with the audio itself was posted months ago, however, people have recently been utilizing the audios with their own captions. You can use this audio for your business by posting or alluding to a product that everyone wants. You could also use this audio to reveal a new product. 

Taylor Swift music back on TikTok, we are excited to see the trends that emerge from her new album, that is, if TikTok doesn't get banned before then.

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Keep up with us!

As April turns into May, it leaves behind a trail of unforgettable pop culture moments that captivated audiences worldwide. From viral memes to gripping series and chart-topping music releases, April was full of entertaining marketing trends and trending pop news. As we transition into May, we will be here to guide you through the cultural moments yet to unfold. Stay tuned for our comprehensive recap of May's most noteworthy events, ensuring you're always in the know about the latest pop culture news, entertainment news today, trends, hits, and must-see moments shaping the cultural landscape.

Looking for content to post for the upcoming month? We've got you covered. Sign up for our emails or give us a follow on socials to stay in the know.



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