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How To Find Your Brand Voice

Summary

Ditch the inauthentic voice! This episode is your key to finding your brand's unique personality. Learn how to define your target audience, craft a resonant message, and discover examples from companies like Duolingo and Nike.

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Key Takeaways
  • You can't please everyone   
  • Change things up between platforms 

Debunked: For best results, copy another brand's personality

 

Resources

Brand Voice Template

Hubspot Buyer Persona 

SEM Buyer Persona

Website grader

Brand Voice Blog

Buzzfeed Brand Voice quiz

Victoria Secret's new body representation

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